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Objective:<\/span><\/strong><\/p>\n

 <\/p>\n

-          Create system to import eBay and Amazon orders into database and then use the database data to ask customer to purchase from EMMANTA.COM<\/a><\/p>\n

 <\/p>\n

Detail:<\/span><\/strong><\/p>\n

 <\/p>\n

1.     Export eBay and Amazon orders<\/p>\n

a.     In eBay, it is relative easy<\/p>\n

b.    In Amazon, it seems like the export doesn’t have phone number<\/p>\n

c.     In ShipStation, we can export orders<\/p>\n

2.     Import the csv files into our own database<\/p>\n

a.     We will use the traditional relational database<\/p>\n

                                          i.    3 tables:<\/p>\n

1.     Order detail table<\/p>\n

a.     One database record for each product within an order.<\/p>\n

2.     Order table<\/p>\n

a.     One database record for each unique order<\/p>\n

3.     Customer table<\/p>\n

a.     One database record for each unique customer<\/p>\n

3.     Create different targeted marketing messages with coupon code and store these messages in the database<\/p>\n

a.     For example:<\/p>\n

                                          i.    “Kirkland Sleep Aid”<\/p>\n

                                         ii.    “Tylenol”<\/p>\n

                                        iii.    “Hair Growth”<\/p>\n

                                        iv.    “Advil”<\/p>\n

b.    Within targeted messages, we will have variables. For example, <NAME> will be replaced by the actual customer name<\/p>\n

4.     We will send out the SMS messages to the targeted customers<\/p>\n

a.     For example,<\/p>\n

                                          i.    For all the customers who has purchased “Kirkland Sleep Aid” in the past, we will send them the “Kirkland Sleep Aid” targeted message thru SMS.<\/p>\n

b.    Frequency<\/p>\n

                                          i.    Ideally, we send the first message to the customer 20 days after their most recent purchase at eBay or Amazon<\/p>\n

                                         ii.    Once a day, this system will automatically run a query to the database to find out eBay and Amazon customers that their most recent purchase is more than 20 days  and we have not sent SMS to those customers.  If something found, it will trigger an alert in the User Interface, the admin can control if we should send out the sms or not. <\/p>\n

                                        iii.     <\/p>\n

5.     In the future phase of this system, there are some other functions that we can do:<\/p>\n

a.     We will send email also<\/p>\n

b.    We need to measure open rate, conversion rate and other metrics for the SMS or\/and email messages that we send out.<\/p>\n

c.      <\/p>"},{"id":"processing","action":"hide","txt":""},{"id":"error_report","action":"show","txt":""}]}